Social Media 101

Think of this page as Social Media 101, a place to learn more about resources for building and expanding your online social media presence. Social media is what people call using online services like Facebook, Twitter, flickr, You Tube, among others, to better connect with their customers.
The Downtown Alliance started our own social media presence in mid-2009 and have really been impressed with the way it has allowed us to better interact - and promote - our constituents. But instead of talking about our experiences, we've developed a list of links from some of the experts in the field of online communications. If you find other resources you think are worth adding to this page, let us know.
Basic Resources
Using Social Networking in Business 101: Nicasio
Social Media 101: Learning The Basics: Ladies Who Launch
15 Free Social Media White Papers and Books: Mashable, the Social Media Guide 7 Reasons to be on Twitter: Social Media Today
Zappos + Twitter = Innovative Success: SearchEngineWatch
Jaw Dropping - The Speed At Which Social Media Is Growing: Techdust
Great Twitter Examples
The Ellen Show
Lance Armstrong
The New York Times
Whole Foods
Zappos.com
Women's Wear Daily
JetBlue
BestBuy
Please feel free to explore our website for more information about what we do and how we can help you. DowntownNY.com is Your Source for Everything Downtown!
Find Out What's Happening Downtown
- At DowntownNY.com, you can find out about events, when new shops and restaurants open up, the latest Lower Manhattan news and much more
- Subscribe to our email list to receive our e-newsletters and event announcements
- Follow us on Twitter
- Become our fan on Facebook
- Read our blog, the Downtown Diary
- Check out our photo albums on Flickr
- Visit our video channel on YouTube
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