Streetscape | Downtown Alliance


Making the streets of Lower Manhattan more attractive and convenient for pedestrians is a top priority for the Downtown Alliance. Our ambitious $20 million streetscape plan has given lower Broadway a new look a makeover that has been recognized by the Art Commission of the City of New York for its unique style and elegance. Blocks have been transformed to be more inviting and contemporary. Elements include:

  • Reconstruction of all the sidewalks and curbs along lower Broadway
  • Handsome new light poles and street furniture
  • A user-friendly wayfinding and street sign system

This Broadway Streetscape Program was made possible in part by a grant from the Lower Manhattan Development Corporation, which was funded through Community Development Block Grants from the U.S. Department of Housing and Urban Development.

New York City's Ticker-Tape Parades

New York City has played host to the greatest celebrations on earth: grand ticker-tape parades up lower Broadway. The Downtown Alliance has installed a series of granite markers along lower Broadway to commemorate every parade that has marched up lower Broadway. Now pedestrians can literally walk in the footsteps of history. Read More

Street Furniture

The Downtown Alliance has transformed the look of lower Broadway by installing tall and graceful street lamps, attractive bike bollards and sleek trash cans. Read More

Wayfinding System

As a result, Lower Manhattan's narrow, winding streets still follow patterns laid out by 17th-century Dutch colonists. While these streets retain their charm, navigation can be a challenge. The Downtown Alliance is making it easier for everyone to find their way with a user-friendly wayfinding system. Read More

Stone Street

One of the first paved streets in the "New World," Stone Street has been restored to its former glory. Storefronts that once stood empty and neglected are now home to some of the neighborhood's most successful and bustling dining destinations. Stone Street has maintained its charming historic character while reinventing itself as Lower Manhattan's new "restaurant row." Read More